Data literacy is a capability to read, use and analyse data to produce information that can be acted upon. Every organisation creates and stores data but not everyone has the skills and confidence to work with it.
This course is designed for anyone who is not a data specialist but has a need to work with data in their role.
In this course you’ll gain an understanding of the role data can play, data structures, data quality and how you can use data to produce analysis to turn data into information and create a data story.
Examples, demonstrations and exercises may use a selection of common applications including Microsoft Excel and Google Sheets.
- Understand how to write formulas using standard functions
- Experience of creating or using charts and graphs
Delegates will learn how to
At the end of this course, you’ll be able to:
- Identify data types and structures
- Work with data quality challenges
- Apply a structured approach to work with data
- Create a testable hypothesis
- Use fundamental analytics and statistical approaches
- Select appropriate visuals
- Build an effective data story
Module 1: Data Literacy and its Role
- Data is Everywhere
- Data-driven Culture
- Creating Value from Data
Module 2: Data Management
- Enterprise Data Management
- Data Governance and Ethics
- Data Collection
Module 3: Data Quality Management
- Identifying Data Quality Issues
- Data Quality Metrics
- Common Data Challenges
- Incomplete Datasets
- Data Type and Formatting Issues
Module 4: Data Structures and Data Traits
- Data Types
- Tidy Data
- Quantitative and Qualitative Data
- Data Scales
- Data Models
- Facts and Dimensions
- Relationships and Joins
Module 5: Data Analysis Process, Terms and Concepts
- Data Analytics Lifecycle
- Business Problems and Hypothesis
- A structured approach
- Stakeholders’ Perspective
- Creating a Hypothesis
- Determining the Data You Need
- Defining Success
- Types of Analytics
- Different types of Average
- Beyond averages
- Distribution and Deviation
- Percentile, Quartiles and Rank
Module 6: Data Analysis and Testing
- Regression Analysis
- Correlation and Causation
- Testing your Hypothesis
- A/B, Control and Multivariate
- Preparing to tell the Data Story
Module 7: Visuals and Charts
- Chart Types
- Visualisation and Statistics
- Matching the Visual to the Data
- Drawing attention to Key Insights
- Focussing on the Difference
Module 8: Storytelling with Data
- What is data storytelling?
- Three key questions
- Context and Empathy
- A Data Story in Three Acts
- Defining Success Criteria
- Dashboards – Types and Design Considerations
Module 9: Data Literacy Socialisation and Communication
- Data-Led Change
- Feedback Loops
Data for Business Users learning paths
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Our virtual classroom courses allow you to access award-winning classroom training, without leaving your home or office. Our learning professionals are specially trained on how to interact with remote attendees and our remote labs ensure all participants can take part in hands-on exercises wherever they are.
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Learn more about our Virtual Classrooms.
How do QA’s online courses work?
QA online courses, also commonly known as distance learning courses or elearning courses, take the form of interactive software designed for individual learning, but you will also have access to full support from our subject-matter experts for the duration of your course. When you book a QA online learning course you will receive immediate access to it through our e-learning platform and you can start to learn straight away, from any compatible device. Access to the online learning platform is valid for one year from the booking date.
All courses are built around case studies and presented in an engaging format, which includes storytelling elements, video, audio and humour. Every case study is supported by sample documents and a collection of Knowledge Nuggets that provide more in-depth detail on the wider processes.
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When will I receive my joining instructions?
Joining instructions for QA courses are sent two weeks prior to the course start date, or immediately if the booking is confirmed within this timeframe. For course bookings made via QA but delivered by a third-party supplier, joining instructions are sent to attendees prior to the training course, but timescales vary depending on each supplier’s terms. Read more FAQs.
When will I receive my certificate?
Certificates of Achievement are issued at the end the course, either as a hard copy or via email. Read more here.