This three-day instructor-led class teaches course participants how to derive insights through data analysis and visualization using the Google Cloud Platform.

Want to know how to query and process petabytes of data in seconds? Curious about data analysis that scales automatically as your data grows? Welcome to the Data Insights course!

This three-day instructor-led class teaches course participants how to derive insights through data analysis and visualization using the Google Cloud Platform. The course features interactive scenarios and hands-on labs where participants explore, mine, load, visualize, and extract insights from diverse Google BigQuery datasets. The course covers data loading, querying, schema modeling, optimizing performance, query pricing, data visualization, and machine learning.

Audience

This class is intended for the following:

  • Data Analysts, Business Analysts, Business Intelligence professionals
  • Cloud Data Engineers who will be partnering with Data Analysts to build scalable data solutions on Google Cloud Platform

To get the most out of this course, participants should have:

  • Basic proficiency with ANSI SQL
  • Derive insights from data using the analysis and visualization tools on Google Cloud Platform
  • Load, clean, and transform data at scale with Google Cloud Dataprep
  • Explore and Visualize data using Google Data Studio
  • Troubleshoot, optimize, and write high performance queries
  • Practice with pre-built ML APIs for image and text understanding
  • Train classification and forecasting ML models using SQL with BQML

The course includes presentations, demonstrations, and hands-on labs.

Module 1: Introduction to Data on the Google Cloud Platform

Before and Now: Scalable Data Analysis in the Cloud

Topics Covered:

  • Highlight Analytics Challenges Faced by Data Analysts
  • Compare Big Data On-Premise vs on the Cloud
  • Learn from Real-World Use Cases of Companies Transformed through Analytics on the Cloud
  • Navigate Google Cloud Platform Project Basics
  • Lab: Getting started with Google Cloud Platform

Module 2: Big Data Tools Overview

Sharpen the Tools in your Data Analyst toolkit

Topics Covered:

  • Walkthrough Data Analyst Tasks, Challenges, and Introduce Google Cloud Platform Data Tools
  • Demo: Analyze 10 Billion Records with Google BigQuery
  • Explore 9 Fundamental Google BigQuery Features
  • Compare GCP Tools for Analysts, Data Scientists, and Data Engineers
  • Lab: Exploring Datasets with Google BigQuery

Module 3: Exploring your Data with SQL

Get Familiar with Google BigQuery and Learn SQL Best Practices

Topics Covered:

  • Compare Common Data Exploration Techniques
  • Learn How to Code High Quality Standard SQL
  • Explore Google BigQuery Public Datasets
  • Visualization Preview: Google Data Studio
  • Lab: Troubleshoot Common SQL Errors

Module 4: Google BigQuery Pricing

Calculate Google BigQuery Storage and Query Costs

Topics Covered:

  • Walkthrough of a BigQuery Job
  • Calculate BigQuery Pricing: Storage, Querying, and Streaming Costs
  • Optimize Queries for Cost
  • Lab: Calculate Google BigQuery Pricing

Module 5: Cleaning and Transforming your Data

Wrangle your Raw Data into a Cleaner and Richer Dataset

Topics Covered:

  • Examine the 5 Principles of Dataset Integrity
  • Characterize Dataset Shape and Skew
  • Clean and Transform Data using SQL
  • Clean and Transform Data using a new UI: Introducing Cloud Dataprep
  • Lab: Explore and Shape Data with Cloud Dataprep

Module 6: Storing and Exporting Data

Create new Tables and Exporting Results

Topics Covered:

  • Compare Permanent vs Temporary Tables
  • Save and Export Query Results
  • Performance Preview: Query Cache
  • Lab: Creating new Permanent Tables

Module 7: Ingesting New Datasets into Google BigQuery

Bring your Data into the Cloud

Topics Covered:

  • Query from External Data Sources
  • Avoid Data Ingesting Pitfalls
  • Ingest New Data into Permanent Tables
  • Discuss Streaming Inserts
  • Lab: Ingesting and Querying New Datasets

Module 8: Data Visualization

Effectively Explore and Explain your Data through Visualization

Topics Covered:

  • Overview of Data Visualization Principles
  • Exploratory vs Explanatory Analysis Approaches
  • Demo: Google Data Studio UI
  • Connect Google Data Studio to Google BigQuery
  • Lab: Exploring a Dataset in Google Data Studio

Module 9: Joining and Merging Datasets

Combine and Enrich your Datasets with more Data

Topics Covered:

  • Merge Historical Data Tables with UNION
  • Introduce Table Wildcards for Easy Merges
  • Review Data Schemas: Linking Data Across Multiple Tables
  • Walkthrough JOIN Examples and Pitfalls
  • Lab: Join and Union Data from Multiple Tables

Module 10: Advanced Functions and Clauses

Dive Deeper into Advanced Query Writing with Google BigQuery

Topics Covered:

  • Review SQL Case Statements
  • Introduce Analytical Window Functions
  • Safeguard Data with One-Way Field Encryption
  • Discuss Effective Sub-query and CTE design
  • Compare SQL and JavaScript UDFs
  • Lab: Deriving Insights with Advanced SQL Functions

Module 11: Schema Design and Nested Data Structures

Model your Datasets for Scale in Google BigQuery

Topics Covered:

  • Compare Google BigQuery vs Traditional RDBMS Data Architecture
  • Normalization vs Denormalization: Performance Tradeoffs
  • Schema Review: The Good, The Bad, and The Ugly
  • Arrays and Nested Data in Google BigQuery
  • Lab: Querying Nested and Repeated Data

Module 12: More Visualization with Google Data Studio

Create Pixel-Perfect Dashboards

Topics Covered:

  • Create Case Statements and Calculated Fields
  • Avoid Performance Pitfalls with Cache considerations
  • Share Dashboards and Discuss Data Access considerations

Module 13: Optimizing for Performance

Troubleshoot and Solve Query Performance Problems

Topics Covered:

  • Avoid Google BigQuery Performance Pitfalls
  • Prevent Hotspots in your Data
  • Diagnose Performance Issues with the Query Explanation map
  • Lab: Optimizing and Troubleshooting Query Performance

Module 14: Data Access

Keep Data Security top-of-mind in the Cloud

Topics Covered:

  • Compare IAM and BigQuery Dataset Roles
  • Avoid Access Pitfalls
  • Review Members, Roles, Organizations, Account Administration, and Service Accounts

Module 15: Notebooks in the Cloud

Collaborate and Share Data Insights through Notebooks

Topics Covered:

  • Cloud Datalab
  • Compute Engine and Cloud Storage
  • Lab: Rent-a-VM to process earthquakes data
  • Data Analysis with BigQuery

Module 16: How Google does Machine Learning

Leverage pre-built ML APIs for your projects

Topics Covered:

  • Introduction to Machine Learning for analysts
  • Practice with Pretrained ML APIs for image and text understanding
  • Lab: Pretrained ML APIs

Module 17: Applying Machine Learning to your Datasets (BQML)

Create and predict with machine learning models with SQL in BigQuery

Topics Covered:

  • Building Machine Learning datasets and analyzing features
  • Creating classification and forecasting models with BQML
  • Lab: Predict Visitor Purchases with a Classification Model in BQML
  • Lab: Predict Taxi Fare with a BigQuery ML Forecasting Model