“Every single interaction, the most minute details of the interaction you have with your customer, are an opportunity for you to create something remarkable.”
Joey Coleman, Experience This! Host and CX Expert
Author of Never Lose a Customer Again: Turn Any Sale Into Lifelong Loyalty in 100 Days
Regardless of your service, product, size of business or industry, customer experience has proven to be a key differentiating point for service led organisations and their success.
This course has been developed specifically to help you understand what customer experience is and how this approach can further enhance the quality of service you, your team and your organisation provides and how you can enrich your reputation to live its values and principles.
This ½ day session is suitable for individuals who deal with external or internal customers. Anyone who would like to gain an insight into the bigger picture that understanding the customer journey brings will benefit from attending.
You will learn how to:
- Consider what is customer experience?
- Consider customer experience (cx) as a tool for business transformation
- does a great customer experience look like?
- understand the benefits of this approach for you, your team and organisation
- create and measure a customer journey
- recognise and create 'moments of truth'
- write a customer experience action plan
What will the course cover?
- Workshop outline
- Customer expectations
- Customer experience journey mapping
- Moments of truth
- Monitoring and measuring
- Customer experience actions
- Action planning
Frequently asked questionsSee all of our FAQs
How can I create an account on myQA.com?
There are a number of ways to create an account. If you are a self-funder, simply select the "Create account" option on the login page.
If you have been booked onto a course by your company, you will receive a confirmation email. From this email, select "Sign into myQA" and you will be taken to the "Create account" page. Complete all of the details and select "Create account".
If you have the booking number you can also go here and select the "I have a booking number" option. Enter the booking reference and your surname. If the details match, you will be taken to the "Create account" page from where you can enter your details and confirm your account.
Find more answers to frequently asked questions in our FAQs: Bookings & Cancellations page.
How do QA’s virtual classroom courses work?
Our virtual classroom courses allow you to access award-winning classroom training, without leaving your home or office. Our learning professionals are specially trained on how to interact with remote attendees and our remote labs ensure all participants can take part in hands-on exercises wherever they are.
We use the WebEx video conferencing platform by Cisco. Before you book, check that you meet the WebEx system requirements and run a test meeting (more details in the link below) to ensure the software is compatible with your firewall settings. If it doesn’t work, try adjusting your settings or contact your IT department about permitting the website.
Learn more about our Virtual Classrooms.
How do QA’s online courses work?
QA online courses, also commonly known as distance learning courses or elearning courses, take the form of interactive software designed for individual learning, but you will also have access to full support from our subject-matter experts for the duration of your course. When you book a QA online learning course you will receive immediate access to it through our e-learning platform and you can start to learn straight away, from any compatible device. Access to the online learning platform is valid for one year from the booking date.
All courses are built around case studies and presented in an engaging format, which includes storytelling elements, video, audio and humour. Every case study is supported by sample documents and a collection of Knowledge Nuggets that provide more in-depth detail on the wider processes.
Learn more about QA’s online courses.
When will I receive my joining instructions?
Joining instructions for QA courses are sent two weeks prior to the course start date, or immediately if the booking is confirmed within this timeframe. For course bookings made via QA but delivered by a third-party supplier, joining instructions are sent to attendees prior to the training course, but timescales vary depending on each supplier’s terms. Read more FAQs.
When will I receive my certificate?
Certificates of Achievement are issued at the end the course, either as a hard copy or via email. Read more here.