The Digital Marketing Institute’s training program covers the key areas required to become a prolific digital marketer in any industry and sector.
As a high-quality, transferable qualification that is developed and validated by industry experts, the digital marketing program is recognized and respected worldwide.
Through dynamic video presentations and practical learning activities including tutorials and exercises, you will acquire a hands-on learning experience that will enable you to demonstrate a strong foundation in digital marketing, covering the main concepts, techniques and skills required in order to develop, plan and implement an effective digital marketing strategy.
There are ten modules in this course that provide in-depth coverage of all of the key disciplines required for best practice digital marketing. The titles of the ten modules are:
- Introduction to Digital Marketing
- Content Marketing
- Social Media Marketing
- Paid Search (PPC) with Google Ads
- Display and Video Advertising
- Email Marketing
- Website Optimization
- Analytics with Google Analytics
- Digital Marketing Strategy