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Overview
Design Thinking is a structured, human-centred approach to solving complex problems by deeply understanding people before designing solutions. This one-hour webinar introduces Design Thinking as a practical framework that blends empathy, creativity, and experimentation to help teams design solutions that people genuinely want and use.
Participants will explore what Design Thinking is, where it came from, the mindset that underpins it, and the five-stage process that turns empathy into action. Through real-world examples, learners will see how Design Thinking can be applied across products, services, and experiences.
Prerequisites
No prior knowledge is required.
Target audience
This webinar is designed for a broad, introductory audience, including:
- Individuals involved in designing products, services, or experiences
- Team members and leaders working on problem-solving or change initiatives
- Product, service, learning, and delivery professionals
- Anyone wanting a practical introduction to human-centred problem solving
Delegates will learn how to
By the end of this webinar, learners will be able to:
- Explain what Design Thinking is and why it matters
- Describe the origins and evolution of Design Thinking
- Understand the mindset and principles that underpin Design Thinking
- Explain the five-stage Design Thinking process and how the stages connect
- Recognise how Design Thinking is applied in real-world contexts
Outline
What is Design Thinking?
- Common misconceptions about Design Thinking
- Design Thinking as a human-centred, evidence-informed approach
- Balancing creativity with rigour
Origins of Design Thinking
- Roots in design practice and human-centred design
- Influence of IDEO and the Stanford d.school
- Adoption across business, education, and public services
Principles and Mindset
- Human-centred thinking and empathy
- Collaboration and diverse perspectives
- Experimentation, iteration, and learning
- Reframing problems and holistic thinking
The Design Thinking Process
- Empathise – understanding people and context
- Define – reframing insights into clear problem statements
- Ideate – generating and exploring possibilities
- Prototype – making ideas tangible to learn quickly
- Test – gathering feedback and iterating based on evidence
Design Thinking in Action
- Real-world case study illustrating empathy-driven innovation
- Translating insights into meaningful outcomes
Q&A and Reflection
- Facilitated discussion and learner questions
Exams and assessments
This webinar does not include an exam or formal assessment.
Hands-on learning
Learning is supported through:
- Facilitated discussion and real-world examples
- Reflection on participants’ own problem-solving approaches
Frequently asked questions
How can I create an account on myQA.com?
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Find more answers to frequently asked questions in our FAQs: Bookings & Cancellations page.
How do QA’s virtual classroom courses work?
Our virtual classroom courses allow you to access award-winning classroom training, without leaving your home or office. Our learning professionals are specially trained on how to interact with remote attendees and our remote labs ensure all participants can take part in hands-on exercises wherever they are.
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How do QA’s online courses work?
QA online courses, also commonly known as distance learning courses or elearning courses, take the form of interactive software designed for individual learning, but you will also have access to full support from our subject-matter experts for the duration of your course.
Once you have purchased the Online course and have completed your registration, you will receive the necessary details to enable you to immediately access it through our e-learning platform and you can start to learn straight away, from any compatible device. Access to the online learning platform is valid for one year from the booking date.
All courses are built around case studies and presented in an engaging format, which includes storytelling elements, video, audio and humour. Every case study is supported by sample documents and a collection of Knowledge Nuggets that provide more in-depth detail on the wider processes.
When will I receive my joining instructions?
Joining instructions for QA courses are sent two weeks prior to the course start date, or immediately if the booking is confirmed within this timeframe. For course bookings made via QA but delivered by a third-party supplier, joining instructions are sent to attendees prior to the training course, but timescales vary depending on each supplier’s terms. Read more FAQs.
When will I receive my certificate?
Certificates of Achievement are issued at the end the course, either as a hard copy or via email. Read more here.