Mastering Prompting For Your Role

Please note: Due to the fast-evolving nature of generative AI and prompting practices, the exact sequence and emphasis of topics in this course may vary. Content is continuously refined to reflect current best practice and emerging techniques.

This full-day workshop equips professionals with advanced prompt engineering skills tailored to business contexts. Participants will refine their ability to communicate clearly with AI systems, unlocking more consistent, accurate, and creative outputs in role-specific scenarios. The course focuses on applying advanced prompting methods, customising AI tools for organisational needs, and embedding best practices for ethical and effective use. Through demonstrations, guided activities, and interactive discussions, learners will leave with confidence and practical techniques they can apply immediately in their work.

Prerequisites

Participants should have:

• A basic understanding of generative AI concepts, ideally from completing Generative AI Essentials or equivalent experience
• Familiarity with AI-driven tools such as chatbots or productivity assistants
• An interest in applying AI to role-specific business challenges

Target audience

This course is designed for professionals across departments including finance, HR, marketing, operations, IT, and leadership. It is intended for those with foundational knowledge of generative AI who want to advance their skills and apply prompting techniques to complex, real-world use cases.

By the end of this course, learners will be able to:

• Apply advanced prompting techniques with confidence and precision
• Use structured approaches to refine AI responses for clarity, accuracy, and creativity
• Implement strategies such as Chain-of-Thought and Few-Shot prompting for complex tasks
• Customise AI tools using personas, system prompts, and retrieval-augmented generation (RAG)
• Adapt AI outputs to their specific role and organisational requirements
• Recognise and apply ethical considerations when deploying AI in the workplace
• Explore future trends in AI prompting, including agents, integrations, and domain-specific applications

Advanced prompting principles

• Moving beyond the basics: clarity, context, constraints, and role instructions
• Structured prompting with persona, task, context, and format (PTCF)
• Iterative refinement: testing, evaluating, and improving prompts

Prompting techniques for complex tasks

• Strategies for reasoning and creativity: Chain-of-Thought and Few-Shot prompting
• Framing effective questions for more targeted outputs
• Debugging prompts: diagnosing and correcting off-target responses

Customising AI for your role

• System versus user prompts: maintaining control and consistency
• Designing reusable personas for role-specific applications
• Exploring platform-specific features such as custom GPTs and Gemini Gems
• Introduction to retrieval-augmented generation for organisation-specific data

Real-world applications and wrap-up

• Applying prompting techniques to participants’ real scenarios
• Best practices for integrating AI into daily workflows
• Addressing ethical and governance considerations in AI use
• Looking ahead: future model capabilities and integration opportunities
• Key takeaways and final knowledge check

Exams and assessments

There are no formal exams for this course. Learners will complete short knowledge checks in each module and participate in practical exercises to reinforce understanding.

Hands-on learning

This course emphasises interactive, applied learning through:

• Guided activities for building and refining prompts
• Role-specific scenario exercises with group feedback
• Live demonstrations of advanced techniques in action
• Collaborative problem-solving sessions where participants share challenges and successes