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Overview
The AI leadership – AI strategy and opportunity apprenticeship unit is a five-day live training programme designed for senior leaders and managers responsible for guiding AI adoption and organisational transformation. This unit builds practical leadership capability in artificial intelligence, enabling learners to translate AI potential into strategic value.
The programme develops AI literacy for decision-makers, focusing on strategic alignment, governance, risk management, and ethical leadership. Learners explore the capabilities and limitations of AI technologies, assess organisational readiness, and develop structured approaches to identifying, prioritising, and commissioning AI initiatives.
By the end of the unit, participants will be equipped to define a coherent AI strategy aligned to organisational goals, engage stakeholders with confidence, and implement governance frameworks that support responsible and sustainable AI adoption.
Funding: This apprenticeship unit is funded through the Government’s Growth and Skills Levy. Levy-paying employers can use their levy funds to cover the cost of training, while non-levy employers typically benefit from government co-investment up to the published funding band.
Find out how your organisation could benefit from the Growth and Skills Levy.
Who is this programme for?
This apprenticeship unit is designed for:
- Senior leaders and managers
- AI sponsors and programme owners
- Heads of function with AI accountability
- Leaders responsible for AI risk, governance, or transformation
No prior technical AI expertise is required. The course is designed for non-technical leaders who need to make informed, evidence-based decisions about AI adoption and oversight.
What you will gain
- Gain confidence in leading AI-related discussions at board or executive level
- Develop a structured approach to AI opportunity assessment
- Strengthen their ability to manage AI-related risk
- Build credibility as an informed and responsible AI leader
- Leave with a practical framework to guide AI strategy in their organisation
Learning objectives
Throughout the programme, you will develop a holistic view of AI adoption, including:
- Aligning AI with business strategy and objectives
- Balancing innovation with governance and risk management
- Designing human-centred AI systems
- Scaling from pilot projects to enterprise-level transformation
- Building long-term capability and competitive advantage
Course Outline
Module 1: Foundations of AI leadership, impact, and opportunity
You will explore the current state of AI, including key developments, typical use cases, and limitations. The module focuses on adopting a problem-first mindset, understanding where AI can genuinely help, and recognising where organisations often fail to realise value.
Module 2: Responsible AI, ethics, and leadership accountability
You will examine the risks, legal frameworks, and ethical considerations associated with AI, including data protection, fairness, and governance. The module introduces strategic thinking through objectives and key results (OKRs) and explores how to design AI solutions with effective human oversight.
Module 3: Identifying and assessing AI opportunities
This module focuses on identifying and evaluating AI opportunities within your organisation. You will learn how to analyse ROI, conduct cost–benefit analysis, map customer journeys, and prioritise initiatives using structured frameworks.
Module 4: Strategy formation, prioritisation, and stakeholder engagement
You will learn how to design a complete AI strategy aligned to organisational goals. This includes selecting a competitive approach (cost leadership, differentiation, or focus), building defensible advantages, and defining a structured strategy covering vision, operating model, governance, workforce, and delivery.
You will also explore operating models such as centralised AI teams, hub-and-spoke structures, and emerging agentic organisations where AI plays an active role in workflows. The session includes building a workforce plan covering upskilling, reskilling, and new AI-related roles. Finally, you will develop a draft AI strategy and learn how to secure stakeholder support and manage organisational change.
Module 5: Futureproofing AI strategy
The final module focuses on how organisations can stay ahead in a rapidly evolving AI landscape. You will learn horizon scanning techniques to track emerging technologies, regulatory developments, and competitive trends.
You will also explore AI agents and their role in enabling more autonomous, goal-driven systems, and consider how these technologies may reshape organisational workflows. The module concludes with a consolidation of key learning from the programme and practical guidance on applying it within your organisation.
Programme outcome
By the end of the programme, you will be equipped to confidently evaluate AI opportunities, develop a clear and actionable strategy, and lead responsible AI adoption within your organisation. You will move from understanding AI conceptually to applying it strategically and operationally.
Funded Apprenticeship Units For Your Business
Talk to our Apprenticeship experts about eligibility, funding and how apprenticeships units can benefit your organisation.
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Frequently asked questions
How can I create an account on myQA.com?
There are a number of ways to create an account. If you are a self-funder, simply select the "Create account" option on the login page.
If you have been booked onto a course by your company, you will receive a confirmation email. From this email, select "Sign into myQA" and you will be taken to the "Create account" page. Complete all of the details and select "Create account".
If you have the booking number you can also go here and select the "I have a booking number" option. Enter the booking reference and your surname. If the details match, you will be taken to the "Create account" page from where you can enter your details and confirm your account.
Find more answers to frequently asked questions in our FAQs: Bookings & Cancellations page.
How do QA’s virtual classroom courses work?
Our virtual classroom courses allow you to access award-winning classroom training, without leaving your home or office. Our learning professionals are specially trained on how to interact with remote attendees and our remote labs ensure all participants can take part in hands-on exercises wherever they are.
We use the WebEx video conferencing platform by Cisco. Before you book, check that you meet the WebEx system requirements and run a test meeting to ensure the software is compatible with your firewall settings. If it doesn’t work, try adjusting your settings or contact your IT department about permitting the website.
How do QA’s online courses work?
QA online courses, also commonly known as distance learning courses or elearning courses, take the form of interactive software designed for individual learning, but you will also have access to full support from our subject-matter experts for the duration of your course.
Once you have purchased the Online course and have completed your registration, you will receive the necessary details to enable you to immediately access it through our e-learning platform and you can start to learn straight away, from any compatible device. Access to the online learning platform is valid for one year from the booking date.
All courses are built around case studies and presented in an engaging format, which includes storytelling elements, video, audio and humour. Every case study is supported by sample documents and a collection of Knowledge Nuggets that provide more in-depth detail on the wider processes.
When will I receive my joining instructions?
Joining instructions for QA courses are sent two weeks prior to the course start date, or immediately if the booking is confirmed within this timeframe. For course bookings made via QA but delivered by a third-party supplier, joining instructions are sent to attendees prior to the training course, but timescales vary depending on each supplier’s terms. Read more FAQs.
When will I receive my certificate?
Certificates of Achievement are issued at the end the course, either as a hard copy or via email. Read more here.