Job Details

Job Details:

Job overview:

An exciting opportunity has arisen for a marketing apprentice to develop and progress digital marketing initiatives, including management of key channels.

Key responsibilities:

Digital marketing:

  • Support the Head of Marketing in assessing current online channels and deliver a plan to improve online presence within this financial year
  • Lead ideas around moving towards an inbound marketing strategy, where the website becomes a lead generating channel
  • Manage and optimize the Key Travel website; working with the regional teams to ensure fit for purpose across the UK, Europe, Africa and North America
  • Create and deliver monthly website reports for global marketing teams, illustrating areas of success and need for development
  • Analyse social media activity, working with the communications executive to create and deliver regular reports on progress – and set targets to improve presence and engagement
  • Manage email campaigns; including the creation of the email, writing of the content, gathering data and reporting / analysis
  • Creation of content including blogs, social media posts, vlogs and longer-form content
  • Assess current approach to SEO; present and implement recommendations
  • Explore and test the value PPC and digital advertising can bring to the business
  • Work with the communications executive to ensure our intranet is fit for purpose and maximize its capability
  • Support future digital projects including the implementation and management of marketing automation
  • Across all our digital channels, champion and illustrate the value of reporting and analysis to make data-driven decisions

Supporting the marketing team:

  • Support the UK, Europe and Africa teams with the delivery of marketing activity across the marketing mix
  • Manage inbound enquiries for the UK and EUA teams – channelling requirements to the relevant team member
  • Support the Head of Marketing with projects as necessary, utilizing the opportunity to learn and develop marketing skills

Desired qualities and skills:

  • Studying a digital marketing apprentice course
  • Data driven and analytical; can present relevant insights to a range of stakeholders
  • Happy to get involved with different projects as the team requires
  • Positive ‘can do’ attitude, with focus on achievement
  • Fluent in English; excellent verbal and written communication skills
  • Knowledge of Microsoft Office, Adobe Creative Suite, Google Analytics/Webmaster tools, content management systems and email marketing platforms

Desired qualifications:

3 x GCSE (or equivalent) at grades A-C in any subject, plus GCSE English and Maths (or equivalents) at grade C or above.

Future prospects:

92% of QA Apprentices secure permanent employment after finishing their apprenticeship.Additionally, there may be opportunities to undertake further apprenticeship training as many of our programs offer on-going development tracks.

Important Information:

QA’s apprenticeships are funded by the Education & Skills Funding Agency (ESFA), an executive agency of the Department for Education.

To be eligible for a Government funded apprenticeship you must have lived in the UK or European Economic Area (EEA) for the last 3 consecutive years.

Apply now

Apply now