About this Course

Code TPZL1_0A079
Duration 2 Days

This course provides an introduction to supervised models, unsupervised models, and association models. This is an application-oriented course and examples include predicting whether customers cancel their subscription, predicting property values, segment customers based on usage, and market basket analysis.

Outline

Introduction to machine learning models
• Taxonomy of machine learning models
• Identify measurement levels
• Taxonomy of supervised models
• Build and apply models in IBM SPSS Modeler

Supervised models: Decision trees - CHAID
• CHAID basics for categorical targets
• Include categorical and continuous predictors
• CHAID basics for continuous targets
• Treatment of missing values

Supervised models: Decision trees - C&R Tree
• C&R Tree basics for categorical targets
• Include categorical and continuous predictors
• C&R Tree basics for continuous targets
• Treatment of missing values

Evaluation measures for supervised models
• Evaluation measures for categorical targets
• Evaluation measures for continuous targets

Supervised models: Statistical models for continuous targets - Linear regression
• Linear regression basics
• Include categorical predictors
• Treatment of missing values

Supervised models: Statistical models for categorical targets - Logistic regression
• Logistic regression basics
• Include categorical predictors
• Treatment of missing values

Supervised models: Black box models - Neural networks
• Neural network basics
• Include categorical and continuous predictors
• Treatment of missing values

Supervised models: Black box models - Ensemble models
• Ensemble models basics
• Improve accuracy and generalizability by boosting and bagging
• Ensemble the best models

Unsupervised models: K-Means and Kohonen
• K-Means basics
• Include categorical inputs in K-Means
• Treatment of missing values in K-Means
• Kohonen networks basics
• Treatment of missing values in Kohonen

Unsupervised models: TwoStep and Anomaly detection
• TwoStep basics
• TwoStep assumptions
• Find the best segmentation model automatically
• Anomaly detection basics
• Treatment of missing values

Association models: Apriori
• Apriori basics
• Evaluation measures
• Treatment of missing values

Association models: Sequence detection
• Sequence detection basics
• Treatment of missing values

Preparing data for modeling
• Examine the quality of the data
• Select important predictors
• Balance the data

2 Days

Duration
Delivery Method

Delivery method

Classroom

Face-to-face learning in the comfort of our quality nationwide centres, with free refreshments and Wi-Fi.

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