About this course

Course code TP427
Duration 1 Day

Marketing has already been disrupted by digital technologies. But these changes have only just begun. There are new technologies already impacting marketing and consumer expectations. This course explores some of the biggest digital trends from the internet of things, wearable technology, big data, 3D printing, virtual reality, augmented reality and artificial intelligence. There's an opportunity for hands-on experience of some of the world's most famous technologies including virtual reality headsets and Google Glass, as well as some of the newer innovations such as neuro-headsets.

Prerequisites

Who should attend?

Anyone interested in the future of marketing and how to keep themselves and their business relevant. For example: business owners, CMOs, CTOs, CIOs, strategists, marketing channel specialists…

Delegates will learn how to

  • Explain the main digital trends
  • Understand how they apply to your business
  • Identify the 'next steps' for your business strategy
  • Survive and thrive in the very different marketing landscape that's on its way fast.

Outline

  • About the most important trends and how to talk about them in an informed contextualized way
  • How to spot the difference between a fad and a trend
  • The factors that are slowing down and speeding up adoption of digital trends
  • How to practically approach new digital trends and to apply them to your business
  • About the future of us all...

1 Day

Duration

This is a QA approved partner course

Delivery Method

Delivery method

Classroom

Face-to-face learning in the comfort of our quality nationwide centres, with free refreshments and Wi-Fi.

Find dates and prices

Online booking is currently not available for this course, to find out more please call us on 0345 074 7998 or email us at info@qa.com to discuss how we can help.

Trusted, awarded and accredited

Fully accredited to ensure we provide the highest possible standards in learning

All third party trademark rights acknowledged.