Develop your analytics strategy and gain practical skills in measurement, interpretation, optimisation and prediction.
The volume of data, analytics tools and different sources relevant to digital is ever-increasing and getting value from that data requires a focused and structured approach.
This three day course will arm you with the practical knowledge and skills you need to transform this wealth of data into increased performance and better strategic decisions.
The Analytics Masterclass covers the full analytics journey from planning measurement and data collection through to the practicalities of analysing, optimising and predicting behaviour.
Econsultancy's Masterclasses are three-day intensive programmes offering you a deep dive into specific digital disciplines. The masterclasses offer the practical training without the need for long term commitment.
Are led by practitioner trainers
Include access to resources to support the training
Allow delegates to implement and evaluate what they've learnt through 'homework' and trainer feedback after training