About this Course

Tech Type Performance
Duration 1 Day

In the ‘always connected’ world, a Social Media presence is an essential but complex aspect of the modern business landscape. In this Digital Transformation course, we evaluate how to think about your Social Media brand and how to implement it in a cohesive, measurable and high quality fashion- focusing on engagement and growing reach. Aimed at stakeholders and decision makers, you will learn how your Social Media presence is a tool that can empower the whole organisation, not just Marketing and Sales.


There are no prerequisites for this event other than a desire to understand Digital Transformation.


Highlights of the workshop driven day include:

  • What is social media?
  • What is the future of social media?
  • What is the right social media channel for you/your organisation'?
  • What is an audience/customer persona?
  • What makes a good social media interaction?
  • How do you build a social media following?
  • What is a social media campaign and how do you create one?
  • Can analytics help drive audience/customer engagement?
  • How do you measure return on investment in social media?

What's Included

QA offers more benefits. Here is what's included with this course:

Tutor Support


1 Day

Delivery Method

Delivery method


Face-to-face learning in the comfort of our quality nationwide centres, with free refreshments and Wi-Fi.

Trusted, awarded and accredited

Fully accredited to ensure we provide the highest possible standards in learning

All third party trademark rights acknowledged.