It is time for L&D to become an essential part of business strategy – not an afterthought, but a value adding driver of business performance.

Simply put, the job of L&D is to develop the abilities that will help organisations deliver results. Yet too many L&D departments are not fully aligned to the priorities of the business and do not deliver the outcomes that businesses need.

The result? The opportunity to raise performance and realise potential is wasted. Senior executives view L&D as a marginal support function, rather than a strategic partner. They may question the value of L&D and see it as a prime target when they have to make economies.

This course is designed to help L&D leaders to develop strategies that better align their function to the business and deliver increased value.

What's included in the course?

  • Pre-course work
  • Evening work
  • Assessment

Who is it for?

Participants should be aspiring or actual L&D leaders who want to deliver valid business-driven outcomes. They must be totally committed to becoming a true strategic partner to the business.

What the delegates will learn

  • What strategy is and why it matters to the business and to L&D
  • Using data analytics effectively
  • Analyse the business and L&D environments to produce a SWOT analysis
  • Identify the needs of stakeholders
  • Identify the business’ strategic position and how this affects L&D
  • Clearly articulate the L&D brand
  • Write strategic L&D objectives that align to business strategy and address pivotal learning needs
  • Develop strategic L&D initiatives that support the objectives
  • Assess the resources required to implement the strategy
  • Produce a communication plan for your strategy
  • Measure L&D success strategically

Next steps

  • Leading the L&D Function
  • Digital Transformation
  • Managing Learning Transfer
Read more


Participants should have attended Leading the L&D Function and Managing Learning Transfer, or have the knowledge and skills that the course covers.

Each participant must have access to their organisation’s strategy, or at least those parts that directly affect L&D. They will work with the strategy during the course but will not be required to share it with others in the group.

Read more

Assessment information

You will apply the nine elements of the TAP Strategic Planning profile to your L&D strategy.

Read more

Session details

Session 1: L&D and Strategy
In this session, we consider:

  • Why strategy matters
  • L&D roles and maturity
  • L&D business models and governance structures

Session 2: L&D Analytics
In this session, we consider:

  • What is data?
  • The importance of L&D analytics
  • Metrics and analysing data

Session 3: Analysing the Business and L&D Environment
In this session, we consider:

  • Understanding the internal and external environments
  • Preparing a SWOT analysis
  • Identifying key success factors

Session 4: Stakeholder Analysis
In this session, we consider:

  • Identifying stakeholders
  • Understanding their needs
  • Prioritising stakeholder needs

Session 5: Developing a L&D Brand
In this session, we consider:

  • Customer value proposition
  • L&D brand influencers
  • Describing your L&D brand

Session 6: Strategic L&D Objectives and Initiatives
In this session, we consider:

  • Develop strategic objectives using the Balanced Scorecard
  • Strategic L&D initiatives
  • Prioritising L&D initiatives

Session 7: Resourcing the Strategy
In this session, we consider:

  • Calculating costs
  • Assessing required competencies

Session 8: Marketing and Communicating the Strategy
In this session, we consider:

  • Winning support and building networks
  • Building your influence
  • Marketing and communication plan

Session 9: Measuring Success
In this session, we consider:

  • What will we measure?
  • Return on expectation or return on investment?
  • The Success Case Method
Read more

Why choose QA

Dates & Locations

Frequently asked questions

See all of our FAQs

How can I create an account on myQA.com?

There are a number of ways to create an account. If you are a self-funder, simply select the "Create account" option on the login page.

If you have been booked onto a course by your company, you will receive a confirmation email. From this email, select "Sign into myQA" and you will be taken to the "Create account" page. Complete all of the details and select "Create account".

If you have the booking number you can also go here and select the "I have a booking number" option. Enter the booking reference and your surname. If the details match, you will be taken to the "Create account" page from where you can enter your details and confirm your account.

Find more answers to frequently asked questions in our FAQs: Bookings & Cancellations page.

How do QA’s virtual classroom courses work?

Our virtual classroom courses allow you to access award-winning classroom training, without leaving your home or office. Our learning professionals are specially trained on how to interact with remote attendees and our remote labs ensure all participants can take part in hands-on exercises wherever they are.

We use the WebEx video conferencing platform by Cisco. Before you book, check that you meet the WebEx system requirements and run a test meeting (more details in the link below) to ensure the software is compatible with your firewall settings. If it doesn’t work, try adjusting your settings or contact your IT department about permitting the website.

Learn more about our Virtual Classrooms.

How do QA’s online courses work?

QA online courses, also commonly known as distance learning courses or elearning courses, take the form of interactive software designed for individual learning, but you will also have access to full support from our subject-matter experts for the duration of your course. When you book a QA online learning course you will receive immediate access to it through our e-learning platform and you can start to learn straight away, from any compatible device. Access to the online learning platform is valid for one year from the booking date.

All courses are built around case studies and presented in an engaging format, which includes storytelling elements, video, audio and humour. Every case study is supported by sample documents and a collection of Knowledge Nuggets that provide more in-depth detail on the wider processes.

Learn more about QA’s online courses.

When will I receive my joining instructions?

Joining instructions for QA courses are sent two weeks prior to the course start date, or immediately if the booking is confirmed within this timeframe. For course bookings made via QA but delivered by a third-party supplier, joining instructions are sent to attendees prior to the training course, but timescales vary depending on each supplier’s terms. Read more FAQs.

When will I receive my certificate?

Certificates of Achievement are issued at the end the course, either as a hard copy or via email. Read more here.

Contact Us

Please contact us for more information