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The Nexus 7

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David Walker

With over ten years in IT Training and consultancy David Walker is a specialist in web development and applications . Working with a breadth of web and technologies specialising in the ASP.NET on the server and Javascript, HTML5 and XML on the client. Now heading up the new Apple developer curriculum he is an evangelist in emerging technology focusing on where the industry is going in this fast moving world.

Posted by David Walker
on 28 June 2012

Hot on the heel of Microsoft’s tech bonanza last week comes Google’s vision of the future. With Android 4.1 codenamed JellyBean and the Nexus 7

Hot on the heel of Microsoft's tech bonanza last week comes Google's vision of the future. First of all comes Android 4.1 codenamed JellyBean. First I have a scoop, that the next version will be codenamed Peanut Butter Jelly Time. There were a few interesting tweaks in there one of the most important that Google Chrome's elevation to default browsers. Considering its HTML5 chops a great thing!

Of high interest to me was the announcement of Nexus 7 tablet. Shipping with the latest JellyBean release of Android, falls mostly in line with what we were expecting: built by Asus (not Google's own Motorola) The 7" tablet has:

1.3Ghz quad-core CPU 1
2-core Tegra 3 graphics processor
1 GB of RAM
1.2MP front-facing camera
8 hours of battery life
8 GB and 16 GB storage.

Nice spec, nicer price £159! Lets be honest here the Google tablet market has been pretty sucky rarely bothering Apple's gigantic dominance (90+% in the Enterprise arena). The only tablet that has really mattered was the Amazon Kindle Fire. Priced similarly and running a fork of Android 2.1 it seems Google are gunning for them and it seems a very different market from Microsoft and Apple.

I am a firm believer that the Android/Apple/Microsoft divide is not about hardware its about software and content delivery. Amazon is in the tablet market because it's a point of sale for books, movies and games. They remain one of the most impressive technical innovators around and it will be interesting to see if they come back with a beefed up Fire in the future.

Its not an evolutionary product like the Surface but in the Android arena I don't think Google try to do that they want to offer an Apple like experience and not a uniquely Google experience. It's an impressive reactionary move changing the dynamics of the Android area immensely.

With Google Play getting a media beefup the tablet world starts to look very interesting in different ways. At the enterprise premium end sits the forthcoming Surface vs. the behemoth might of the iPad. At the entry user sits a good spec and affordable tablet for the masses. Its adoption of the latest version of Android means developers know that the still anaemic Google tablet app market has a benchmark, a reachable audience and the ability to develop for the latest versions. For HTML5 developers awaiting the time we can kick out the polyfills of legacy browsers! The future we want is one step closer.

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